Kar Chan - recovering academic and delightful wordsmith

It’s been a while but I made it to this month’s Content Strategy Meetup sponsored by the BNZ.

Kar Chan from Flick Energy skyped in and talked about the importance of crafting language in UX. From headlines to microcopy he gave us examples of delightful, surprising and joyful copy.

He urged us all to be part of the process “It’s up to all of us” he said. From Devs to Writers to Graphic Designers, let’s all understand that words have impact and we need to use them carefully.